Shortlisted for 6 Awards!
Here at The Daffodil we are delighted to announce that we have been shortlisted for 6 national and regional awards including The Drum: Social Buzz Awards, Northern Marketing Awards, UK Social Media Awards, and CN Business Awards. This recognises the marketing work undertaken during the hotel closure following Storm Desmond. This news couldn't have come at a better time following the hotel re-opening in July and the Spa in September.
Laura Donnelly, Head of Marketing & Sales said, ‘We are delighted with the results of the re-launch campaign here at The Daffodil and have worked hard on our marketing strategy to ensure we really stayed in touch with our customers during the closure. To be shortlisted for several industry leading marketing awards is fantastic recognition for us and something we are hugely proud of in what has been a challenging time for the business.’
Whilst the hotel refurbishment was under way, our in-house Marketing Team created the 'Daffodil At Home' campaign in which more than 1000 gold boxes packed with Daffodil luxuries were sent out to be enjoyed by customers at home. The gold boxes contained items which would remind previous guests of The Daffodil such as Molton Brown goodies, a Lake District walking guide, Germaine de Capuccini treats and much more. Read all about these luxury gold boxes here!
We are thrilled to have been shortlisted for these awards and we're keeping our fingers crossed for the award nights!